The good news is - you do not have to do it alone. There are Web-based email marketing services that are inexpensive and designed to make email marketing simple for the non-technical user. Here are the top ten reasons you need an email marketing service. Coincidentally, these are also the top ten critical email marketing benefits that you will never get by using your standard email account.
From time to time your emails marketing require a little enhancement. It is just like up to date or to make clean to your living room. It is like something you want to do very often to refurbish your campaign’s look. Ultimately you want to look your customer attracted.
The best place to refresh your email marketing is to look at your email marketing metrics that means if your email open rates and click through rates are decreasing day by day; it might be the best time to revive your email marketing strategies.
1. Offer something for free:
To motivate people to sign up your newsletters
You need to offer something of value in exchange for their contact details.People will not give you their email ID’s to receive newsletter simply , you have to giveaways freebies for it.
2. Multiple options to subscribe:
If you want that more people should subscribe your newsletter, and then make your subscription simpler. Give them multiple opportunities to subscribe your newsletter.
Some of the best places to place your newsletter opt-in form include:
3. Link email newsletter to your Blog:
Email is not an ideal place for long form contents. To link back your websites blog with your email newsletter is a better idea. This will increase the number of visitors to your blog and the amount of interaction that it receives. As more people read your content, the more trust they will have in your work. The ultimate result more likely they are to eventually buy.
4. Give your customers a reason to read:
5. Make your emails more readable:
A good email is one that is easy to read. Use bullet points and pictures to break up the text.
Include some quotes and pictures to add interest and credibility. According to Research only 11 percent of emails are optimized for mobile. There is much need of mobile optimized emails because above 45% emails are now being read on mobile devices.
If you read emails on regular basis via internet enabled phone, you most probably know that it is and experience that can swing from better to the best. While a newsletter can look great in the inbox, when shrunk onto small display screen, it might become absolutely unusable with tiny fonts, narrow columns and a lot of broken layout being common issues. Here, we will look at why designing for mobile has become a necessary skill for email newsletter design makers.If you send promotional mail newsletter then it is likely that an increasing percentage of your subscriber are reading messages on an iPhone, tablet, Phablet or similar devices.
In fact, 49% of poll participants on LifeHacker voted that out of the emails they receive each day, only 25 or fewer of them were spam.
We have defined two wide cases for simplifying this report:
8. DON,T Use Misspelled Words :
Please check all words spelling carefully. As misspelling is one of the major spam indicator in your email newsletter.
Sales-push.com is the leading bulk emailing provider in India 2014. We are currently trying to enrich our customer with most advanced email marketing features at an affordable price.
Now a day using email marketing service is not just like a promotional marketing, the email marketing or bulk emailing term is becoming more challenging day by day with emerging technologies.
Only those email marketing provider, which provide deep analytics and advanced reporting features will be able to catch the business giant’s attention.
We are living in one of the most developing countries in the world. Here the expectation and demand of clients are increasing with the environment and technologies.
We at sales-push.com truly realize these things. We always try to provide most affordable bulk emailing service without any compromisation with advanced features.
1. We provide assured 99% email delivery:
We know the power of deliverability in terms of email marketing 2014. We provide high end emailing servers worldwide. 80% of our cost goes to these servers. Whatever is your demand we are ready to full fill them. If you want dynamic IP facility, we provide that. If you demand a dedicated IP we arrange it for you. Ultimately we never compromise with customer’s wishes and profits.
2. Charge on active subscribers only:
We are very much familiar with our client’s realistic challenges. Once you upload a list of active subscriber, day by day the list produces some undesirable sound “EMAIL ADDRESS DOES NOT EXIST”. This is a huge problem because you are still paying for these clients. At sales-push we remove these BOUNCED data. We only charge for the active subscribers present in your list. Now, there is an opportunity to add fresh subscriber list without increasing your budget.
3. Excellent customer support:
We provide western level customer support in terms of quality enriched with the traditional Indian style. We know it very well that Indian customer’s feel much comfortable with easily accessible telephonic support. We provide dedicated support system for every existing and fresh client.
4. Flexible email marketing plans:
Every customer’s requirement is different. Actually the email marketing requirement varies from industry to industry. If you belong from advertising and media, realstate like company your database might be dynamic, then best suited plan would be “pay per email plan” for you.
If you belong to infrastructure, online marketing like organization then most fitted plan would be “Subscriber based Plan”.
Often we spend most of our times to discuss on the topics for building our E-mail content in such a way that it will attract the target customer most. From business inquiries to mail marketing messages it is important to ensure the E-mails we spend time writing are actually read. Every-one wants to become a success full marketer, if you want to be a successful E-mail marketing manager; most required thing is that “subscribers open your messages”.
The way of successful E-mail marketing is that your messages can be opened by the subscribers easily. If you can’t provide the permission to read the messages at least you have to give permissions for clicking on to your website link. Study their requirement carefully, what are they actually looking for. This is not sufficient; also look the problems they generally face.
2. Always Show Them Their Profit:
SNAPDEALS, eBay, Amazon and other daily deal E-mails have proliferated by offering subscribers the opportunity to save money. Sure, you have to spend money to save, but it can be an offer to buy Reebok shoes at 70% discounts
3. Make Them Smarter:
Everyone wants to show their capability. Some of us embrace the "always be learning" motto. To respect our skills, we read business or trade publications, or we take courses. Many marketers exploit this to become smarter by sending E-mails that promise just that
4. Be Funny, Entertain Them:
Some E-mails include an entertainment component to try to increase readership and sales
it is a good idea to build an E-mail that may provide both entertainment and money saving ideas, or one that can both make people smarter and save them time. But most E-mails focus on only one of the four themes.
5. Maintain The Conversation Chain:
Once your recipient has responded, return the favour. It is the most fundamental rule of establishing a strong relationship. If their E-mail requires a response; send it as soon as you’re able to. Not only will this reinforce your reputation as a good communicator.
While not absolutely essential in all programs, the following features are becoming increasingly common and desired and should be considered when determining the right email marketing and newsletter Sending solution.
1. Should Charge Only On Active Subscriber Only:
Many email service provider charges on all subscribers once you have subscribed. But there is a large possibility of unsubscription or span reporting by them. In this case they got unsubscribed from our list. We have to pay this extra charge to our. Very few like Sales-push.com’s EmailPush wisely consider this situation. They charges for only active subscribers available at the real time.
· 2. Website Grabber Capacity:
This is a great feature, but very few of service providers are capable to apply these techniques. This feature saves our time to create a campaign template; here just a URL link is able to drain all your desired information in your newsletter.
· 3. Must Have A Telephonic Support:
Everyone makes mistakes. We are human not machine, there must be a telephonic support available, who can manage and solve our queries from provider side.
· 4. Easy Social Media Integration
Today social media is a great tool to engage your customer. The ability to post or share an email on Twitter or Facebook as well as easy options for promoting.
Subscription to your email marketing list on social media channels is not only increasingly popular, it is increasingly important.
· 5. Ability To Audit Email Content For Potential Spam Issues
Many email marketing and newsletter sending platforms can automatically audit your email for potential words or design issues that may cause you to end up in the spam or junk folder and provide suggestions To improve your deliverability chances. If you are concerned about
Your ability to write white list, inbox style Email, you may want to search for this feature.
6. Auto Responder Capability
As auto responders grow in popularity, the ability to support
this style of email marketing is obviously increasing as well.
7. Mobile viewing Capability
Mobile email opens have grown with 21% in 2013. Both the ability to manage your email sending from a mobile device as well as email templates that have been optimized for viewing on mobile devices are features that you should consider the importance of when selecting an email marketing solutions.
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